Three key takeaways:‍

1. Free trials actually drive revenue! Don’t be afraid to offer your customers a chance to see how wonderful your activities are. They will come back!
2. If you provide flexibility, you make your activities more accessible and your bookings will increase. Payment plans are a great way to do this.‍
3. Discounts give customers a reason to say yes to your activities…and quickly. Offering discounts helps your customers over the hump!

Want more resources to help you grow this year? Check out these guides:

• How to turn free trial customers into lifelong fans
• Flexible payment options: Benefits for businesses and customers
• Customer retention strategies